Selected
Case Studies
50+ projects delivered across industries, geographies, and platforms. A curated selection of work I'm most proud of.
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Google Ads · Higher Education
UC Berkeley — Master of Climate Solutions
1,802 conversions, $18.79 cost per conversion, and a 10.97% conversion rate for UC Berkeley's Rausser College of Natural Resources through tightly geo-targeted Search and Display campaigns.
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Full-Funnel Growth · Local Service
Victoria Pool Service & Supply
20% year-over-year revenue growth for a 50-year-old Texas pool company — rebuilt website, local SEO, social content, AI chatbot, GoHighLevel automation, and Meta Ads working as one system.
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